About Artifizer:
Less noise. More intent.
Leaders know their goals and ambitions. The challenge is turning them into a story people understand and act on. At Artifizer I work as a critical mirror and partner, helping leadership teams refine and strengthen that story.
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With over 15 years of global experience in strategy and visual thinking, I bring structure and perspective to make strategy clear and actionable. I translate strategy into communication that connects, so people understand it, support it, and move with it.
Hermen Lutje Berenbroek
Hermen Lutje Berenbroek is the founder of Artifizer and a design strategist with more than 15 years of international experience. He works with leadership teams in finance, tech, infrastructure, and the public sector to make strategy clear, actionable, and aligned.
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Before founding Artifizer, Hermen was European Design Lead at XPLANE, the global pioneer in business design. He also trains professionals worldwide through his online Visual Thinking course and is a regular keynote speaker on strategy, innovation, and collaboration.
Why work with Artifizer?
Strategic partner
Working with global senior leadership for over a decade ensures we address your challenge at the right level.​
Global experience
With global clients across industries and regions, Artifizer provides insights and new perspectives to your challenge.​
Recognized
Artifizer is a thought leader in Strategic Design. Over 10.000 students globally follow Hermen's online course.
Tailored Solutions
We create custom strategies that fit your unique challenges, ensuring relevance and impact.​
Experience
